Meeting/Event Information

The Business of B2B Storytelling with Stephen Stokes of AT&T    

THIS EVENT IS SOLD OUT!
Walkups WILL NOT be accepted.  If there are any cancellations, the waiting list will be accessed on a first come, first serve basis.  (To be added to the waiting list, register online for the event and you will automatically be added.)

Working for one of the worlds’ largest corporations, there is no shortage of great business stories to tell. But even the best stories can go unheard amid the crowd of other marketers shouting to grab buyer attention. With so many other businesses screaming to be heard, successful B2B communicators are building campaigns that are smart, not just loud.

Join PRSA Dallas for a conversation with Stephen Stokes, assistant vice president of corporate communications with AT&T. He will discuss smart ways to tell an epic business story that places your customer at the heart of the narrative, authentically sharing why you do what you do, and connecting your values with theirs to create evangelists for your product, service and brand.

Register today to save your seat!

About Stephen Stokes

Stephen Stokes is assistant vice president of corporate communications with AT&T. He supports AT&T Communications’ President of Technology & Operations, Executive Vice President of Global Supply Chain and Connections, and Senior Vice President of Business Transformation and respective organizations communications efforts. He joined AT&T in June 2015.

Stephen has 20 years’ experience managing and executing a range of campaigns and programs spanning global corporate reputation management, product introductions and marketing, content operations, and executive thought leadership for B2B and B2C technology brands.

Previously Stephen worked on the agency side with Weber Shandwick and FleishmanHillard, supporting brands including Motorola Mobility (both as Google and Lenovo companies), ARRIS, Fleetmatics, Motorola Inc., Verizon, Juniper Networks, Honeywell, Freescale Semiconductor, Cisco, Verisign, Unisys, and Sprint.

Stephen lives in Allen, TX with his wife, Denise, and their three children – Charlotte, Emma, and Grant. A DFW-area native, he is a graduate of Texas A&M University.

When:
Thursday, Aug. 15, 2019
Registration begins at 11:30 a.m. 
Program: Noon - 1 p.m.

Location:
El Fenix Mexican Restaurant Downtown Dallas
1601 McKinney Ave., Dallas, TX 75202

Free parking for all guests is available in three parking lots marked with the El Fenix signs. These lots are located off Woodall Rodgers & Miguel Martinez Way. Though the lot signs say free two-hour parking for El Fenix guests, we will have passes available for those who stay over two hours.

The luncheon takes place on the second level of the restaurant. An elevator is not available. Please email [email protected] for assistance or questions prior to August 12.

Cost:
Members: $35
Non-members: $55
Students: $25
A $10 late fee will be applied after the deadline.

Deadline to register:  SOLD OUT! Walkups will NOT be accepted.

NOTE:
Not yet a member? Join now and attend this luncheon at the member price! Once you have received your paid receipt for your national and local membership, please email the receipt to Liz Kennedy to be added to the registration list for this event. Deadline to email receipts is Monday, Aug. 12, 2019 at 5 p.m.

Click here to join PRSA and the local Dallas chapter: www.prsadallas.org/join

Note: Cancellations are due by 5 p.m. on Monday, August 12, 2019. If you need to cancel, contact Liz Kennedy at [email protected]. No refunds will be made after this date. No-shows will be billed.

Thank you to our sponsor!